
June 19, 2007 —
Doug Mahoney, editor and chief at VON Magazine (Voice & Video on the Net), has a fabulous blog called Doug Mahoney’s Soap Box on IP & PR. We particularly like his opinions on tradeshows, which are well highlighted in two recent blog posts.
In “Print is Dead. So were Trade Shows,” he speaks about the erroneous prediction from early this century about the virtual tradeshow shutting-down our industry. And “Face-to-Face is a good thing - Plan well” is a top-notch tutorial on how to optimize face-time at a tradeshow.