Nimlok Display Talk

Thrifty Event Planning and Management

July 1, 2008 — 

In the face of a less-than-healthy economy, members of various industries must put their thriftiest foot forward to save time, energy, and money while maintaining their existing operations as best as possible.  Steve Waugh, manager-global event marketing for IBM Integrated Marketing Communications, offers his insights to event planners and attendees, suggesting that careful planning and organization can help you make the most of every event. 

Read the entire article, Managing Your Event Portfolio Leads to More Efficient Spending.

 

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